Love Potion #9

Throughout the Practical Magic books, people have sought out the Owens women for help with matters that ordinary remedies simply can't fix—broken hearts, impossible loves, and the desperate hope for a second chance. Among the remedies passed down through generations is one of the family's most famous and potentially dangerous creations: Love Potion Number Nine.

Traditionally made with anise, rosemary, honey, and cloves, the potion is simmered for nine hours and, fittingly, sold for $9.99. It is said to work best at the ninth hour of the ninth day of the ninth month—a reminder that when it comes to Owens family magic, details matter.

That mysterious family remedy inspired Love Potion #9.

Love Potion #9 is handcrafted with extra virgin olive oil, coconut oil, cocoa butter, shea butter, sweet almond oil, and castor oil to create a rich, creamy lather. Honey is incorporated into the recipe as a nod to the original Owens potion, while the bar is scented exclusively with pure essential oils of anise, rosemary, and clove, creating a warm, spicy, herbaceous aroma with a distinctive hint of licorice.

And in keeping with Owens family tradition, our Love Potion #9 is also priced at exactly $9.99. Because really, could it be anything else?

Its swirling design was created to evoke the movement of ingredients being stirred together in an old family potion.

The Ingredients

Each featured ingredient was chosen not only for its connection to Love Potion Number Nine, but also for the symbolic qualities long associated with it in folklore and traditional herbalism.

Honey – Long associated with love, attraction, sweetness, abundance, and strengthening bonds between people.

Anise essential oil – Sweet, warm, and unmistakably licorice-like, anise has traditionally been associated with protection, purification, intuition, and warding away negative energy.

Rosemary essential oil - Fresh and herbaceous, rosemary has long symbolized remembrance, fidelity, healing, protection, and mental clarity.

Clove – Warm, rich, and spicy, clove has traditionally been connected with protection, courage, attraction, prosperity, and strengthening intentions.

Whether you believe in love potions or simply believe that a little self-care can work its own kind of magic, Love Potion #9 is an invitation to slow down and add a little ritual to your everyday routine. Step into the shower or sink into a warm bath, breathe in the warm blend of herbs and spice, and remember one of the most important lessons from the Owens women: matters of the heart have always been a little unpredictable.

Fortunately, unlike the Owens family's original recipe, this Love Potion #9 is meant for washing—not drinking. ❤️

Each bar weighs approximately 4.0 oz.

Because every bar is handcrafted in small batches, slight variations in color, size, and swirl are part of what makes each one unique.

Ingredients: Saponified oils of coconut oil, extra virgin olive oil, cocoa butter, shea butter, sweet almond oil, and castor oil; water, sodium hydroxide (lye), honey, and pure essential oils of anise, rosemary, and clove.

Care Instructions

To help your soap last as long as possible, allow it to dry between uses. A well-draining soap dish, such as a bamboo soap holder, provides ventilation and helps extend the life of your handcrafted bar.